Each generation has a distinctive set of characteristics and values, making choosing the right benefits for your employees an increasingly difficult task. Baby Boomers and Generation X share similar standards when it comes to employee benefits, which makes it relatively simple for employers providing benefits. Millennials on the other hand, have an entirely different set of ideals when it comes to employee benefits. Baby Boomers (born 1946-1964) mainly value salary level, health insurance, and a retirement plan. Generation X (born 1965-1980) value salary level, 401k plan, and a work-life balance. Millennials (born 1981-1997) are the first generation to grow up immersed in technology, and a few things happened as a result. Millennials are always connected, whether that be to work, family, or friends. They are used to having access to everything they need, no matter where they are in the world. Millennials also have become accustomed to instant results and feedback, a result of being connected 24/7. That being said, unlike Baby Boomers and Generation X, Millennials are more interested in a work-life integration rather than a work-life balance. Therefore, it’s no surprise that when it comes to employee benefits, Millennials place the most value on the ability to work remotely, control over their schedules, and paid time off. Customized benefits is another demand for many Millennials. This generation doesn’t want to feel fenced in; they want the ability to change things up throughout the different stages of their lives. Millennials are the largest population in the work force so it’s important for employers to understand the new dynamics that come with this generation. They want to work for a highly technologically-integrated company that can respond instantly and understands that you can be just as productive from your home or a coffee shop as you would be in an office. Millennials appreciate flexibility and options – so, when you’re considering hiring a millennial, evaluate your company’s benefits. Make sure those benefits align with the demands of this generation rather than the preferences of other generations. Be willing to allow employees to work from home, have a flexible schedule, and offer a decent amount of paid time off. Doing so will help you ensure that you have a happy and productive employee.