
By Nicholas Wiandt
Your gut is telling you something, and I don’t mean its lunchtime. No one knows your business better than you do, so it’s no surprise that you will often have a gut feeling or a hunch about what’s going on in the undercurrent.
Often these feelings are spurred on by analyzing our own in house data, such as the amount of leads we have received lately, the kind of feedback we get from clients, or our current results as compared to previous years.
The trouble with data though is that there is so much of it that it can quickly turn into noise. So, how do we ensure we pull real value out of our data? I hope you enjoy the attached article, as it lines out 6 key ways we can transform data into something that is truly ‘actionable’.